Who we serve · Freight forwarders

AI Operators for freight forwarding operations.

Execute repeatable quotation, booking, document, tracking, invoice and exception workflows across Ocean, Air and Road—while your team retains approval authority and operational judgment.

Operational scope
Customer, carrier and shipment workflows across the forwarding lifecycle.
Works across
Email, documents, TMS and ERP records, portals and approved rate sources.
Completes with
Verified work in the permitted system—or a decision-ready exception for your team.

The operational opportunity

Connect the handoffs around every shipment.

Freight forwarding work moves between customer requests, carrier communication, documents, portals and TMS or ERP records. Operations teams repeatedly copy context between those systems while keeping track of cutoffs, milestones, commercial rules and customer commitments.

Shipflow AI Operators are logistics AI agents configured to connect those handoffs into defined workflows. Each operator observes an agreed trigger, gathers the permitted shipment context, follows the forwarding SOP, takes approved actions and verifies whether the workflow reached its completion condition.

Start with one repeatable workflow. Define its inputs, systems, actions, exception owners and measurable outcome, then expand after the team has reviewed how it performs in production.

Where AI Operators work

Execute work across the forwarding lifecycle.

Use one control layer while preserving the mode-specific documents, parties, milestones and exceptions required by Ocean, Air and Road operations.

01

Quotation and rate sourcing

Structure customer inquiries, check approved rate sources, coordinate fresh carrier outreach when required and prepare a quotation under your commercial rules.

Trigger
A customer quote request arrives through an agreed channel.
Completed outcome
A quotation is prepared or delivered under the configured release rules, or the pricing team receives a focused exception.
Explore quotation automation
02

Booking and shipment creation

Read booking requests, validate required shipment information and create or update permitted booking records without repeated manual entry.

Trigger
An approved booking request reaches the defined operational stage.
Completed outcome
The eligible booking work is completed in the connected workflow, or missing and conflicting information is routed for review.
Explore booking automation
03

Document processing and data entry

Classify logistics documents, extract and validate shipment data, compare related files and enter approved information into the TMS.

Trigger
A document such as an MBL, HBL, Shipping Instruction, pre-alert or commercial invoice enters the agreed workflow.
Completed outcome
Validated data reaches the permitted record, or an exact document discrepancy reaches the responsible person.
Explore document automation
04

Tracking and exception coordination

Run milestone checks, collect status from approved parties, update confirmed events and coordinate configured exception playbooks.

Trigger
A scheduled milestone check, carrier update or exception signal is received.
Completed outcome
The confirmed status and source are recorded, or an exception arrives with the shipment context and next decision required.
Explore Track and Trace
05

Invoice processing

Capture carrier and vendor invoices, match charges to shipment records and expected costs, and route discrepancies under finance controls.

Trigger
An in-scope invoice arrives through an approved inbox, document channel or system queue.
Completed outcome
An eligible invoice reaches the agreed system state, or a discrepancy package is ready for an authorized reviewer.
Explore invoice processing

Illustrative Ocean workflow

From booking request to controlled execution.

A customer sends an Ocean booking request with the route, cargo, equipment and requested sailing. The workflow is configured around the forwarder’s booking SOP and connected systems.

  1. Structure the request

    The AI Operator identifies the shipment, extracts the required fields and asks for clarification when agreed information is missing.

  2. Apply booking checks

    It validates the request against the available rate, allocation, sailing and customer rules included in the deployment.

  3. Prepare the permitted action

    Eligible work proceeds through the connected booking channel or waits for the configured approval before an external action.

  4. Verify or escalate

    The operator records the confirmed outcome. A mismatch, unavailable option or out-of-policy request goes to the right person with supporting context.

The exact carrier channels, validation rules, system fields and release permissions are defined for each deployment.

Human control

Automate the repeatable work. Keep judgment with your team.

01

Observe

Read approved requests, replies, documents and shipment records without changing an external system.

02

Prepare

Assemble a quotation, booking, document entry or customer update for review.

03

Execute

Perform approved communications and system actions only when the case satisfies the configured rules.

04

Escalate

Return exceptions with the shipment context, evidence, actions attempted and decision required.

Explore security and human control

Connected operations

Keep the forwarding stack. Connect the work around it.

Shipflow scopes each connection around the selected workflow, the available interface and the permissions approved by the system owner.

TMS and ERP

Shipment, booking, milestone, document and finance records.

Email

Customer requests, carrier replies, approvals and attachments.

Carrier portals

Permitted booking, status and document interactions.

Rate sources

Contracts, rate tables and approved market references.

Internal systems

Custom-built tools with an appropriate interface and permission model.

Explore integrations

Customer result

Dimerco

AI execution at Dimerco.

Dimerco, a global logistics provider and top-50 freight forwarder, deployed Shipflow for a high-volume booking workflow.

Touchless booking completion rate
99%+

This result applies to the deployed booking workflow. Results depend on workflow scope, input quality and deployment configuration.

Read the customer case study

Operational measurement

Measure completed work—not AI activity.

Define the useful outcome and its denominator before deployment. A sent message, attempted call or extracted field is activity; it is not proof that the workflow finished correctly.

Representative measures

  • Manual handling time per completed workflow
  • Eligible work completed without intervention
  • Time from request to verified operational outcome
  • Exceptions delivered with complete decision context
  • Corrections or repeated data entry after completion
  • Customer response and milestone update time

Common questions

Before you put an AI Operator to work.

What are AI agents for freight forwarders?

They are software agents configured to perform defined freight forwarding work. Shipflow calls them AI Operators because they connect individual AI tasks—such as reading an email or extracting a document field—into an operational workflow with a trigger, permitted actions, completion criteria and human escalation.

Does Shipflow replace our TMS?

No. Shipflow adds controlled execution around the systems your operation already uses. The records, fields and actions available to each workflow are agreed during deployment.

Can one operator work across Ocean, Air and Road?

The control model can be consistent across modes, but the workflow must preserve the documents, parties, milestones and exception rules of its operating context. Shipflow configures those requirements rather than applying one generic process everywhere.

Can Shipflow communicate with customers and carriers?

Yes, through configured channels and permissions. Your team defines the approved recipients, information-sharing rules, message content, release conditions and situations that require review.

Where should a freight forwarder begin?

Start with a frequent workflow that has clear inputs, an identifiable system of record, a measurable completion point and a known exception owner. Booking, document processing and quotation workflows are common bounded starting points.

Start with one controlled workflow

Put an AI Operator on the forwarding work your team keeps repeating.

Map the trigger, systems, actions, exception paths and definition of completion with Shipflow.

Book a working session